Ruler was actually “born” from simplifying the Ruler Rounded version (the first from the Ruler series), this way the font has gained an extra readability falling back to the never-ending dilemma of designers, style versus function.

Because of its simple construction, this font is one of the most extended and fertile font in the portfolio, varying from Stencil to 3D versions, with all the projects open for other additions.

Unicode® Ranges

Latin Basic (ASCII).....................................................................................................................01
Latin-1 Supplement.....................................................................................................................02
Latin Extended-A.....................................................................................................................03
General Punctuation.....................................................................................................................04
Super and Subscripts.....................................................................................................................05
Currency Symbols.....................................................................................................................06
Number Forms.....................................................................................................................07
Arrows.....................................................................................................................08
Mathematical Operators.....................................................................................................................09
Miscellaneous Symbols.....................................................................................................................10

In the Character Map tables are merged into larger categories. Empty glyphs, diacritical marks and unconventional characters are not displayed.

Development

2014
0219

Release

2018
0117

Update

No dummy text here,
the quick brown fox
or the lazy dog ate it.

Lorem Ipsum is a selection of deadline-free font projects, created with the belief that a character always speaks louder than words. Because a letter is, in fact, a figure of speech. Ad Litteram.
Levi is typing ...

Clients

Acer
Amazon
Atlantic Records
Auchan
BBC
BBDO
C&A
CBS
Condé Nast
da Vinci
David Guetta
Dr. Oetker
FC Bayern München
FutureBrand
Greenpeace
Grey
Kellogg's
Leo Burnett
Lilly
McCann
Mustang
Netflix
New Yorker
Ogilvy & Mather
Orange
Penguin Random House
Raiffeisen Bank
Saatchi & Saatchi
Sony Music
Telekom
TOMS
Toyota
Virgin Media
Vogue
Warner Records
Xerox

Services

Building characters*
and uniting families.

*Since I was 10, changing my grades from 3 to 8.

Mission

(because everybody has one)
”I believe in the noble, aristocratic art of doing absolutely nothing. And I hope someday I’ll be in a position where I can do even less.”
Oscar Wilde (1854 – 1900)

History

2000

Going digital for 25 years, in graphic, web and type design.

2006

loremipsum.ro turned 19 this year. Website edited 3 weeks ago.

2025

Last font page modified is Analfabet on 16 September 2025.

References

CSS Tricks Article about CSS Fonts (22 April 2021)
IQ Ads Interview about Fonts (2 April 2018)
99Designs Interview about Design (24 October 2013)
Romanian Design Week Showcase and Interview (11 August 2013)
Dafont The font portfolio since 2007
Google Profile pages may not have personal contribution or approval.
Not part of any social network.

Credits

Character Map.....................................................................................................................Unicode®
Languages.....................................................................................................................Wikipedia
OpenType Features.....................................................................................................................Microsoft
Profile Page.....................................................................................................................Luc Devroye
Grid Layout.....................................................................................................................David DeSandro
Highlight Text.....................................................................................................................Gavin Kistner
Insert Character.....................................................................................................................Tim Down
Slideshow.....................................................................................................................SitePoint
Platform.....................................................................................................................Wordpress
Hosting.....................................................................................................................Beeline
Web Design.....................................................................................................................Lorem Ipsum
Webfont.....................................................................................................................Sans-Titre

Every font is free for
personal use¹, for a
commercial license²
use the PayPal link³.

Personal use excludes works for profit.
License granted for unlimited usage rights.
One click, one time, account free process.

Free Use

Unless otherwise noted, trial fonts downloaded from loremipsum.ro or affiliates are copyrighted and meant for evaluation and personal purposes only, to be used "as is". Standard restrictions are implied.

Trial Fonts

Trial fonts on loremipsum.ro are provided without a license, in TTF format only (OpenType Layout, TrueType Outlines). The trial version includes all characters and font features, and should not represent a limitation for testing;
For copyright reasons trial fonts have embedding restrictions and may not always act as expected. Compatibility issues with softwares doesn’t necessarily reflects the way copyright free fonts work.
The font author shall not be liable for any direct or indirect damage that result from the use of trial fonts.

Permissions

The fonts are free for nonprofit projects and organizations. Causes for human or animal rights, charity projects can use the fonts at their convenience (Political Parties and Religious Movements are not part of this category, the font/author may not be associated with any philosophy/ideology, good or bad);
The fonts can be used free of charge in any cultural, educational or social event that is not promotional, provides a free access and not held frequently;
Personal portfolio works can include the fonts for free as long as the purpose of self-promotion is not to gain immediate commercial benefits or to take credit for that specific font.

Restrictions

Embedding trial fonts or uploading to public servers in order to use them in online editors is not allowed. The free use is limited to images or outlined vectors;
Renaming, converting or modifying trial fonts, including the terms in the download package is forbidden. A font share must respect the original structure of the download, and where not possible, the definition "Free for personal use" must be visible;
Do not use the fonts as default in Operating Systems (macOS, Android OS, Windows, iOS, Linux, other), these may not include all the necessary symbols for a flawless display. The fonts are made with print and web in mind;
A constant use of a trial font is considered identity and treated as such.

License

The commercial license includes the Desktop, Web, App and Broadcast licenses all together, and this is considered the standard format for every project. The license represents the agreement for unlimited and unconditional usage rights.

License Type

Royalty-Free - one time payment, valid for lifetime;
Non-Exclusive* - others may have similar license;
Non-Transferable - not for sub-license or distribution;
All-Purpose - for any support, online or offline;
International - unlimited worldwide coverage;
Single / Group - granted to individuals or companies.

*Exclusive Rights or Custom Fonts are not available. The font gallery represents a personal portfolio, provided for public use.

Price

The commercial license is $20 (USD) / font;
A 40% discount is applied on minimum 2 fonts selected from the same family. Discount not available for Single Fonts;
The price is generic, regardless the number of:
a. Applications or Locations;
b. Devices or Employees using the font;
c. Glyphs Included or Characters Used;
d. Pageviews or Target Audience.

Grant of License

Lorem Ipsum is not affiliated with third parties to negotiate or sell the fonts, this site is the exclusive source for a commercial license;
The commercial license is effective upon payment;
The license is granted to the copyright owner of the work (e.g. if a designer is a licensed user, the client won’t need a license for the work created by the designer).

Process

loremipsum.ro has no access to sensitive payment information and doesn’t track, collect or share user data with cookies, analytics or other tools. To clear any concerns read the General Terms below.

Payment

Once the font selection is completed on loremipsum.ro, the user is redirected to PayPal for checkout. The payment is handled and secured exclusively by PayPal;
The PayPal account is optional. Cards accepted by PayPal are Visa, MasterCard, American Express, Discover, JCB, Diner’s Club and EnRoute;
After the transaction no further action is required from the buyer.

Documents

Both parties receive a payment notification that stands for the license document;
An invoice is issued with the info provided by PayPal. Additional infos or documents are included on request;
Hard copies and verbose agreements are not preferred.

Delivery

The delivery is personal, done exclusively via email, sent to the email address used for the purchase;
The attachment includes the invoice in a PDF format and the copyright free fonts in 6 formats: OTF, TTF, EOT, SVG, WOFF and WOFF2, archived in a ZIP file. The inbox should be clear of any restrictions regarding these file types;
The delivery is not instant, a delay may occur due to time zone differences (local time UTC+03:00), and depends on how fast is the payment processed.

Refund

The Website is developed to display as accurately as possible the features and properties of each available font. However, there is no guarantee that the specifications will be accurate or free of errors on different devices or used in other conditions. Because of that, prior to making any purchase, a font should be tested in every available media and conditions, to make sure that this will meet every technical requirements and stylistic expectations;
The refund is possible if the copyright free fonts were not delivered yet to the buyer’s address. Otherwise, the license purchase is final and non refundable;
Exceptionally, in case a font has obvious errors that were overlooked, without the possibility of repair, the refund is made with the same method of payment.

Support

The support consists in a direct contact via email, on request. Assistance is offered to solve any troubles managing the fonts, from the basic to the most complex situations, regardless the skills involved;
Technical issues that requires updates on the font (such as compatibility with new devices or media, embedding restrictions) are solely the responsibility of the author;
The support may not be called for major modifications on the font the license was purchased for;
No newsletters or other forms of messages are used to notify licensed users about font updates.

For more informations or help please get in touch.

Copyright & Website

Copyright

Unless otherwise noted, the Content, including Fonts, Texts and Trademarks is copyrighted and considered intellectual property. The Content may not be reproduced, distributed or modified in any way without a written permission from the copyright owner.

Ownership

Lorem Ipsum and the lazy L is the trademark of Levi (/'lɛvi/) Szekeres, the author, the copyright owner and the developer of the Website and its Content;
Third party trademarks and company names used or mentioned on the Website are the intellectual property of their respective owners;
The use of the Website or Services does not grant any ownership rights to the Content. Materials provided freely are copyrighted and do imply an agreement of liability between the author and the Website users. Protected materials cannot be used for other purposes than intended.

Disclaimer

The Website and its Content is in a constant development to ensure full visibility, readibility and access, however, the author cannot guarantee an error-free experience and do not assume legal liability, expressed or implied, for the accuracy of informations and for totally perfected products;
The author of the Content cannot be held responsible if modified materials are distributed without a prior written agreement;
Third parties, including affiliated websites are not accredited to grant commercial rights. The commercial use of any Website Content provided from other sources than the author is at your own risk.

Website

Connection and navigation on the Website by the user implies full and unreserved consent to these Terms.

Access

The Website was tested on every available device, big and small, on the oldest and the latest browsers, using core technologies like HTML, CSS, PHP and JavaScript. Tested, not supported. The access to the Website is limited on smaller devices, meaning that a few elements are hidden due to lack of space. To ensure that a font and all its characteristics are displayed in full online and can be tested properly, the Website should be visited on larger screens in width than 900px, preferably on a desktop. Not mobile friendly;
The Website is provided on an as-is and as-available basis. The access to the Website and to its Content doesn’t requires log-ins. The Website is accessible from any location, 7 days a week, 24 hours a day, except in cases of emergencies, planned or unscheduled interruptions for maintenance. In the event of modification, interruption or suspension of services, the owner of the Website cannot be held responsible;
The Website does not address anyone under the age of 16 ("Children"). To protect childrens while using the internet, parents and guardians are encouraged to observe, participate in, monitor and guide their online activity. Upon official notification, informations provided by childrens will be removed as soon as possible from the Website’s records.

Privacy

The Website does not knowingly collect any Personal Identifiable Information from the user. Users are not tracked during their activity on the Website and no technology is used to analyze sources, targets or web traffic. The Website doesn’t gather behavioral, demographic or other user information, browser types or internet protocol (IP) addresses;
Contact informations added voluntarily to online forms are never stored online, published or disclosed to third parties, and their administrative purpose is only to provide customer support. If you think that you provided personal information to this website by mistake, you are strongly encouraged to get in touch immediately, to remove such informations;
To prevent SPAM in any form, the Website does not offer users the possibility to submit/post content or to have a direct connection with a database.

Security

The connection to the Website is using a valid, trusted server certificate (HTTPS) and all its resources are served securely. This technology allows secure access to all areas of the website;
Sensitive data such as passwords or payment card informations are not requested on the Website, private informations are held securely by PayPal and tokenized to ensure it is protected;
The Website is regularly monitored for possible vulnerabilities and attacks. In order to minimize any reason for such attacks, copyright free fonts and official documents are not stored online, these are provided to licensed users personally, exclusively via email.

Cookies

The Website doesn’t use cookies or related technologies, but follows a standard procedure of using Wordpress files. Additionally, the Wordpress platform may include cookies for a better performance. These are not linked to any information that is personally identifiable;
You can choose to disable cookies through your individual browser options. To know more detailed information about cookie management with specific web browsers, check for the browsers assistance or see their respective websites;
The acceptance or blocking of cookies does not affect the functionality of the Website in any way.

Local Storage

Local Storage (localStorage) is generated by JavaScript and used as an alternative for Session Cookies to set a personal preference while browsing a website. Unlike Cookies, the localStorage object has no connection with an external database, do not record any activity and stores data only on the browser, available until the setup is changed or the Browsing Data is cleared;
On the Website localStorage is used to remember the background preference from one page to another and to prevent users to vote/like more than once.

Third Parties

The Website contains links to other websites. Please note that this website has no control over how your data is collected, stored or used by other websites and you are advised to consult the privacy policies of such websites for more detailed information. It may include their practices and instructions about how to opt-out of certain options;
Links to third party websites do not represent an endorsement and these are not provided to gain extra benefits. The owner of the Website cannot be held responsible for outdated or broken links. The presence and the functionality of external content is not checked on a daily basis;
Third-party ads, social sharing features or other integrated tools are not present on the Website, which means that each visit and click is completely private and secure, fully protected from third party analysis regarding popularity, advertising campaign efectiveness or other measurements;
The external link to PayPal is activated on font selection and contains the font name, the amount and the currency, has no additional data attached and its only purpose is to help in the checkout process. For extra privacy the PayPal link is not crawled and the target page of this link is not indexed by search engines, using the "nofollow" attribute.

Updates

The Content, including the Terms is subject to change without notice;
Any changes made and posted on the website will deem the user to accept the updated terms. Because of that, it is recommended to check this page regularly, to keep up-to-date.

levi@loremipsum.ro

Disclaimer: Please be aware that the Lorem Ipsum inbox is set to filter certain emails that contains suspicious / malicious words and content, such as: asap, fast, hurry, quick, rush, urgent (speed related and explicit words, basically). If you don’t receive the message from loremipsum.ro within a few hours, there must be a very good reason, a slight delay may occur due to time zone differences (local time UTC+03:00), the period the payment is processed or even a dead phone, and you shouldn’t panic instantly. The delivery is the #1 priority and the materials will arrive shortly. First, check the SPAM folder of the email address the purchase was made from, and make sure that the inbox doesn’t have any restrictions receiving ZIP, PDF and font files (TTF, OTF, SVG EOT, WOFF and WOFF2). The title of the delivery from loremipsum.ro includes the font name, but this can be a reply or a forward with the original title, often overlooked. Thank you for taking the time reading this, I appreciate your patience.

HOME FONTSABOUT TERMS EMAIL

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Unicode® Ranges

Development

2014
0219

2018
0117

Legend

Languages

Commercial License

Options USD Select

TABLES

STYLES

Trial Fonts

Permissions

Restrictions

License Type

Price

Grant of License

Payment

Documents

Delivery

Refund

Support

Ownership

Disclaimer

Access

Privacy

Security

Cookies

Local Storage

Third Parties

Updates

HOMEFONTSABOUT TERMS EMAIL

6

10

12

130

379

Unicode® Ranges

Development

20140219

20180117

Legend

Languages

Commercial License

HOME FONTSABOUT TERMS EMAIL

2014
0219

2018
0117